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Pricing

Pricing That Pays for Itself.

The average Smile Virtual practice books roughly $80,000 in monthly production against a $399–$799 spend. Three plans, all annual, no long-term contract.

Annual billing · Save 20% vs. month-to-month Unlimited consults on every plan

Basic

For practices starting their conversion engine.

$ 399 per month Billed annually

Launch in 2 days · Dedicated Success Coach

Get Started

Virtual Consults

  • Unlimited virtual consultations
  • Custom branded landing page
  • Unlimited recorded consult videos
  • Website widget for lead capture
  • Directory listing

Success

  • Dedicated Customer Success team
  • Admin account access
  • Social media training

Most Popular

Plus

For practices ready to own the whole conversion layer.

$ 599 per month Billed annually

Launch in 7 days · Dedicated Success Coach

Get Started

Everything in Basic, plus

  • CRM platform with pipeline view
  • Analytics & reporting dashboard
  • Mass email & SMS campaigns
  • 5-star review generator
  • Two-way text messaging
  • AI chatbot
  • Social media manager & scheduler
  • Drag-and-drop form builder
  • Virtual consult button for your site

Premium

For practices that want a complete authority website.

$ 799 per month Billed annually

Launch in 14 days · Dedicated Success Coach

Get Started

Everything in Plus, plus

  • Full authority website build
  • Website hosting included
  • Unlimited website edits
  • SEO foundations configured
  • Launch concierge

The Math

Run the Numbers for Your Practice.

Move the sliders to your real numbers. The calculator updates in real time so you can see exactly what Smile Virtual pays back for a practice like yours.

The typical practice sees 5 virtual consults a month at 85% conversion at a $20,000 case value. Plus tier customers who use the CRM + automated follow-up tools see 2–3× that volume.

Get Started
1 40
20% 100%
40% 100%
$1K $50K
5 consults 3 in the chair 3 accepted
Monthly production ~$51K
Smile Virtual spend $399 – $799
Est. ROI multiple 128×

Real numbers from practices in the first 90 days on Plus.

Talk to a Smile Virtual Expert

Want A Walkthrough Of The Right Plan?

Share a few details about your practice. A Smile Virtual expert will circle back with the plan that fits, the ROI math for your specific case mix, and honest answers on what to expect in the first 90 days.

  • 30-minute walkthrough. No pitch deck.
  • Custom ROI model for your practice.
  • Direct answer on which tier fits.

Compare Plans at a Glance.

Basic $399/mo Plus $599/mo Premium $799/mo
Unlimited virtual consultations
Custom branded landing page
Website widget
Dedicated Success Coach
CRM platform with pipeline
Analytics & reporting dashboard
Mass email & SMS campaigns
Two-way text messaging
5-star review generator
AI chatbot
Drag-and-drop form builder
Full authority website build
Website hosting
Unlimited website edits
HIPAA compliance + BAA
PMS integrations (Dentrix, Eaglesoft, Open Dental, Curve, Denticon)
Dr. Marshall Hanson

Customer Story

It's been liberating because now I'm doing the types of procedures I actually want to do. I don't think I'd be in the position I am today if it hadn't been for Smile Virtual.

Dr. Marshall Hanson

Cosmetic Dentist · Hanson Dental

87%

Case acceptance

Read the full story →

FAQs

Pricing Questions

Which plan is right for my practice?
Start on Basic if you already have a website and marketing you trust and you just want the virtual consult layer plugged in. Move to Plus if you want our CRM, analytics, and automated follow-up doing the work your front desk is short-staffed to keep up with. Choose Premium if you want a full Smile Virtual–built website + the full conversion stack, which is where most cosmetic-focused practices land after the first renewal.
Is there a long-term contract?
Annual billing earns the listed rates. A month-to-month option is available on request at a slightly higher rate. Either way, there's no multi-year commitment. Cancel any time at the end of a billing cycle.
What does setup look like?
Basic goes live in about 2 days: widget on your site, templates set, your first consults recorded. Plus takes closer to a week because we tune the CRM, follow-up sequences, and reporting to your case mix. Premium runs about 14 days since it includes the full website build. Every tier ships with a dedicated Customer Success coach who sits on the first live consults with you and hands off the playbook to your front desk and treatment coordinator.
How does the ROI actually work?
The baseline math: a cosmetic-focused practice runs about 5 virtual consults a month, roughly 60% of those show up for an in-office visit, and about 85% of the ones who show book treatment at an average cosmetic case value of $20,000. That is roughly 2.5 booked cases a month, or $50,000 in production, against a $399 to $799 monthly spend. Plus tier practices using the CRM and automated follow-up usually land at 2 to 3 times that consult volume by month three.
Do you integrate with my practice management software?
Yes. Dentrix, Eaglesoft, Open Dental, Curve Dental, and Denticon. Smile Virtual sits in front of your PMS and hands off booked patients, so your front desk keeps working the way they already work.
Is Smile Virtual HIPAA compliant?
Yes. Encryption in transit (TLS 1.3) and at rest (AES-256). BAA is included at account activation. Patient conversations, photos, and PHI are secured by default. Your team does not carry the compliance burden.
Can I upgrade or downgrade later?
Yes. Move between Basic, Plus, and Premium at any renewal. Upgrades within a cycle are prorated. Your patient data, templates, and settings move with you.
What if I already have a marketing agency?
That's common and usually fine. Marketing agencies drive traffic. Smile Virtual converts it. We regularly partner with practices whose agency owns top-of-funnel while we own the conversion layer. We just need to talk about which tier fits.

Ready to Pick Your Plan?

See which plan fits your practice. Book a 30-minute consult with a Smile Virtual expert. Honest, no-pitch perspective from the team that's worked with hundreds of practices.

Get StartedTalk to a Smile Virtual Expert

All plans include unlimited consultations. No long-term contract. Cancel any renewal.